We were established in 2002, working from a small industrial unit in Long Eaton, initially focusing on motorcycle training. We found some customers were unhappy with the service from some dealers regarding clothing, helmets etc so we decided to offer a range of good quality clothing at reasonable prices, we also started selling the Sinnis range of commuter motorcycles and scooters. This proved very successful so in July 2009 we moved to more prominent premises on Wilsthorpe Road. Again this proved very successful but we found some customers were confused as to what we were about, were we a training company offering clothing and accessories or were we a motorcycle shop doing training.

So we have decided to separate the company into two, hopefully giving us a better identity, hence the name changes to Beacon Motorcycles and 2 Counties Rider Training.